MIG Eyewear Showcases Chrome Hearts & John Dalia at ‘The London i’
The London i
27th – 28th February
Shoreditch, London
On the 27th and 28th of February, MIG Eyewear had the pleasure of hosting an event designed to showcase some of the finest luxury eyewear brands in the world. Held in a trendy space in Shoreditch, London, ‘The London i’ was attended by a select group of agents and representatives from iconic brands Akoni, Balmain, Cazal, Mykita, Oliver Goldsmith and Valentino, amongst others.
This small, inclusive trade show was the perfect opportunity for us to present the latest designs from Chrome Hearts and John Dalia. As agents for these two highly-regarded luxury brands, we invited our existing customers and potential new ones to view and purchase from these much-sought-after collections.
We often attend larger international trade shows like Mido in Milan and Silmo in Paris. But hosting a more intimate event like ‘The London i’ gave us a closer-to-home opportunity to mingle with fellow eyewear enthusiasts in a unique atmosphere. Over the two-day event, we enjoyed catching up with customers and networking with other optical professionals.
The evening was a great success. And we are already planning to organise another similar event next year. So please keep an eye on our website and socials for updates about this and future events.
We want to thank everyone who attended ‘The London i’ and contributed to a fantastic evening showcasing and celebrating some of the most elegant, extravagant and exclusive brands on the eyewear market.


































